Launching a new business is a daunting task. From the outset, I worried about the very real possibility that NO client would be interested in knocking on this freshly painted door.
“Too inexperienced.” they’d say.
“Where's her overflowing cabinet of awards and trophies?"
“Phhhht! Not even 200 fans on Facebook?”
This last point will often come barrelling in at top speed and full volume, swiftly sitting your pyjama-clad ass down at your kitchen bench/ make-shift office desk like nobody’s business.Read More